Wednesday | May 13
8:00 am – 3:00 pm
Seminar Registration Open
Mezzanine Level - Terrace
8:00 am – 3:00 pm
Charging Lounge - Sponsored by Unrivaled Teamwear
8:00 am – 9:00 am
Breakfast and Networking - Sponsored by Branded Custom Sportswear
Mezzanine Level – Crown Center Exhibit Hall
9:00 am – 9:05 am
Morning Momentum: Let’s Keep it Going
CLC’s Cory Moss kicks off day two of Seminar.
Ballroom Level – Grand Ballroom Atlanta and New York Rooms
9:05 am – 9:35 am
The Power of National Platforms at Retail
Hear from Dick’s Sporting Goods’ Maria Potalivo, Fanatics’ Jason Scheets, and Tennessee’s Alicia Longworth, joined by CLC’s Daniel Fogel, on how they leverage national marketing platforms to elevate college in-store and online to connect with fans.
Ballroom Level – Grand Ballroom Atlanta and New York Rooms
9:35 am – 10:05 am
Creating Momentum: Combining Fashion, Culture, and Tradition for the Win (Part I)
CLC’s Jonah Restuccio and Jessica Austin show how college is leveraging the nexus of culture and tradition to reach new audiences and elevate brands in the marketplace.
Ballroom Level – Grand Ballroom Atlanta and New York Rooms
10:05 am – 10:35 am
Creating Momentum: Combining Fashion, Culture, and Tradition for the Win (Part II)
American Eagle CMO Craig Brommers joins CLC’s Nicole Armentrout to discuss how retailers and brands are leveraging the nexus of culture and tradition to reach new consumers and tap into fashion markets.
Ballroom Level – Grand Ballroom Atlanta and New York Rooms
10:35 AM – 10:55 am
Break - Sponsored by Antigua
Mezzanine Level - Terrace
10:55 am – 11:40 Am
Celebrating Momentum – Collegiate Licensing Awards
Join us to celebrate collegiate licensing programs and companies that are pushing the industry forward with successful initiatives.
Operation Hat Trick Excellence in Service Awards
CLC Program and Impact Awards
Ballroom Level – Grand Ballroom Atlanta and New York Rooms
11:45 Am – 1:00 pm
Lunch and Networking - Sponsored by EA SPORTS
Mezzanine Level – Crown Center Exhibit Hall
1:30 PM
Board Buses for Sideline Provider Field Trips*
Lobby Level – Outside Front of Hotel
*Note: These briefings are for institutions only.
2:00 pm – 4:30 pm
The Power of the Sideline – Offsite Sideline Provider Field Trips*
Hear from the Kansas City-based licensees (BCS, TCA, Unrivaled/TCA) representing your respective sideline provider to get an update on their business and explore what’s next. Briefings will occur at the licensees’ offices or designated event site.
*Note: These briefings are for institutions only.
2:00 pm – 3:00 pm
For Licensees Only
Licensees will gather for dedicated discussion time with CLC’s leadership team.
Ballroom Level - Chicago A
3:15 pm – 4:15 pm
For Retailers Only
Retailers will gather for dedicated discussion time with CLC’s leadership team.
Ballroom Level - Chicago A
6:00 pm
Meet in Hotel Lobby to Depart for Closing Party – sponsored by Fanatics, WinCraft & Topps
Lobby Level – Outside Front of Hotel
6:30 pm - 9:00 pm
Closing Party – Sponsored by Fanatics, WinCraft & Topps
The College Basketball Experience - 1401 Grand Blvd, Kansas City, MO 64106 (Kansas City Power & Light District)